Analysis of Lovegobuy Purchasing Preferences in Spreadsheets and Construction of a Personalized Recommendation System

2025-04-28

Introduction

The rapid growth of e-commerce platforms like LovegobuySpreadsheetsdata mining algorithmsmachine learning models.

1. Data Collection & Preprocessing

  • Data Sources:
  • Key Metrics:
  • Spreadsheet Tools:QUERY, Pivot Tables, and ARRAYFORMULA

2. Exploratory Analysis in Spreadsheets

2.1 Pattern Identification

Group users into clusters based on:

  1. Style Preferences:
  2. Brand Loyalty:
  3. Price Elasticity:

2.2 Visualization

Create interactive charts (scatter plots, histograms) with Screngoogle Sheets’ native charting or Google Data Studio

3. Machine Learning Integration

Algorithm Spreadsheet Implementation Use Case
Collaborative Filtering =LINEST "Users who bought X also liked Y"
k-Means Clustering AI add-ons like ObviouslyAI User segmentation by common traits

4. Recommendation System Workflow

Step 1: Export Lovegobuy API data to Spreadsheet (CSV/JSON format).

Step 2: Preprocess data with scripts (e.g., Apps Script for sentiment analysis).

Step 3: Apply ML models (via add-ons/sheets’ array functions) to generate recommendations.

Step 4: Push personalized results back to Lovegobuy’s UI via webhooks.

Conclusion

By harnessing spreadsheet-based analysis and lightweight ML techniques, Lovegobuy can deliver personalized recommendations

Pro Tip:Colab notebooks

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